Iâm not trying to talk shit, I just think we can do better.
Straight to the jugular, The Morpho/Polygon deal, as it stands, isnât fully baked. Thereâs significant risk, and the timeline for Compound earning the $1.5M of COMP back is pretty fuzzy. Gauntletâs current strategy relies on linear liquidity mining incentives with Merkl and market curation. Linear distribution is a beta approach that was the leading strategy during DeFi summer. I believe we can do better.
So we are throwing down the gauntlet in front of Gauntlet (pun intended) to show that our strategies can drive higher TVL and utilization. With the goal of retaining the current AAVE TVL on Polygon while driving some new narratives. APR pump and isolated market curation alone wonât totally solve the issue. We believe we need to build a story around this challenge. This way we can draw in eyeballs to Compound and the entire crypto ecosystem. With the right mix of distribution channels, user acquisition, and integration partners, we can deliver a bigger, faster ROI than whatâs on the table right now.
More than Incentives. Distribution is King.
A ton of projects drop token incentives and hope thatâs enough. But thatâs only one third of the equation. The next third is telling a story that gets people excited, with the final third is choosing the right channel partners. APR in a vacuum doesnât cut it. You need to be at the center of conversations on crypto Twitter, in Telegram groups, and with the big trading desks that move millions. We wonât even be on the Morpho frontend. What kind of distribution numbers does Paperclip historically have? Our track record with Arbitrum LTIPP shows we know how to amplify incentives so they arenât just free money but a driver of sustainable growth.
A Hybrid Approach for TVL Recapture
Why rely on a single method for bringing in liquidity when we can stack multiple tactics on top of each other? Hereâs our plan:
- One-Click Migrator
- Lower friction equals higher adoption. Weâll build or partner on a tool that lets users seamlessly move funds from other lending protocols into Compound in one or two clicks.
- Uni V4 & Bunni Protocol Partnership
- Take out-of-range LP positions on Polygon and automatically re-position them to earn more within Compound. Itâs a quick way to free up capital thatâs just sitting idle.
- Loops & Integrated Utilization
- The majority of Lending markets is Levered loops. Understanding this, we will concentrate on Loops that drive the most utilization for Polygon
- New Tokens to Hedge and leverage
- We will explore Polymarket integrations and look to integrate Spiko RWAs for atomic liquidations or internalizing OEV. This can drastically increase borrow demand while keeping capital efficiency high.
The Metrics: Capturing up to 76% of Borrowed TVL
Right now, about $114M is borrowed on AAVE Polygon with $87M in major assets USDT, USDC, ETH, MATIC. A Compound v3 market targeting these assets could reasonably capture 76% of that. We wonât get it all overnight, but with well-executed incentives and a clear user experience, we can carve out a huge share of that market. We will need to quickly launch 4 markets for Polygon to recapture the value.
Closer ROI Tracking
$1.5M COMP is a big number. We will methodically align incentives with measurable KPIs: user migration volumes, deposit/borrow growth, and the net new value staying in the protocol. We did it with Arbitrum and we can do it on Polygon. Youâll always know how our strategy is performing because weâll make the data publicly available.
Let AlphaGrowth Prove It.
Competition fuels innovation. Who would like to see some friendly competition on who can distribute incentives more effectively and grow the stickiest TVL. We are ready to help Compound become the obvious destination for lending and borrowing on Polygon.
THE ASKâŠ
Letâs split the $3MM of incentives into 2 tranches.
The first tranche will be split $750k to Gauntlet and $750k to AlphaGrowth to distribute on behalf of Compound.
We can analyze the effectiveness and then declare a winner for the 2nd tranche of incentives of $1.5Million.
If we combine the best in class of market curation and incentive distribution. Compound will succeed on Polygon. Whichever party wins, we are ready to put Compound firmly in the driverâs seat on the AggLayer.
Bryan Colligan & the AlphaGrowth Team